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Aletross

Stewardship

Looking after it.

If nobody really owns anything, then what passes between us is custody rather than property. These are the terms of that — written down not because we distrust anyone, but because a thing that moves between hands deserves a record of where it has been.

Draft — not a legal agreement

The clauses below describe the intended model in plain language. They have not been drafted or reviewed as an enforceable licence, and nothing here should be relied on as terms until a solicitor has written the real agreement.

Licence clauses

01

Owner listing

Keepers can opt in to be named on the site for the stretch of a piece's life that belongs to them. Opting out keeps that stretch anonymous, which is also a way of being part of it.

02

Resale

When a piece has finished its time with you, it moves on through the Aletross marketplace, and the record of its keeping moves with it.

03

Pricing

The market sets the resale price. Aletross does not buy pieces back; it brokers the resale and takes a share of the sale.

04

Breaking the licence

A piece can always be passed on privately. It simply leaves the record when it does, and becomes an ordinary old shirt with a good story nobody can any longer follow.

05

Authentication

A piece is authenticated by its own marking and by the story already claimed for it on the timeline.

06

Keeper photos

Buyers have 7 days after purchase to send in a photo of themselves wearing the piece, for inclusion on the site. Subject to editorial approval. Miss the window and it does not make the book.

At the heart of the brand is the heart of a man.

Aletross

Vintage finds and Aletross designs, each set into the chapter it belongs to. There is only ever one of each, and only one story per design.

Letters from the workshop

Occasional notes on new pieces and what is on the bench.

No backend is wired up in this preview build.

© 2026 Aletross. All rights reserved.

Preview build — the catalogue and imagery are samples, pending real stock.